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The Tyndale Blog will offer a closer look at Tyndale’s products and its authors, including upcoming media interviews, information about bestsellers, publishing trends, and Tyndale corporate initiatives.

Tyndale Blog
Join the What’s In the Bible? Blog Tour!

*Update: The blog tour is full. Thanks to all of you who signed up to participate! You’ll be receiving an email with further instructions soon.*

We are very excited about the release of What’s In the Bible?, a new DVD series from Phil Vischer, the creator of VeggieTales. Phil is passionate about being able to teach kids more than just Christian values; he wants to help them discover that the Bible is more than just the stories of Jonah and David by teaching them what is actually in the Bible and how all the stories fit together.

Kids today consume a staggering five hours of media each day, and may spend about one hour a week in church. Seven out of ten American adults believe kids receive inadequate spiritual instruction. For conservative Christians, the number rises to nine out of ten. It’s no wonder the Church is so biblically illiterate:

  • 64% of Americans said they did not read the Bible because they are too busy.
  • In a report on America’s religious illiteracy, USA Today reported that 50% of high school seniors think Sodom and Gomorrah were married.
  • A 2000 study showed that 60% of evangelical Christians believed that Jesus was born in Jerusalem rather than Bethlehem.
  • Only half of American adults can name even one of the four Gospels

Phil’s series, What’s In the Bible?, is part of the solution to the problem of biblical illiteracy. This 13-part DVD series will take you through the entire Bible—Genesis through Revelation—in a format that provides the best of biblical education for kids. The first two DVDs, In the Beginning and Let my People Go, will take you and your kids through Genesis and Exodus through hilarious new characters, catchy songs, and engaging animation.

We are recruiting 100 bloggers to be a part of our What’s In the Bible Blog Tour! To sign up, request In the Beginning from the Tyndale Blog Network. Participants will be required to post a blog review of the series on their personal blog in March and on ChristianBook.com or CBD.com.

The first 100 bloggers to request the DVD will receive:

  • A preview copy of In the Beginning and Let My People Go to review
  • Links to the What’s In the Bible video trailer, coloring pages, and character images to include in a blog review
  • A certificate for a free copy of each DVD to give away on your blog

 If you sign up to join the tour, you will be contacted about an assigned week in March to post your review. Please contact Christy Wong at christywong@tyndale.com with any additional questions.

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Tyndale House Publishers to Launch Revamped Web Site

Carol Stream, Ill.—Tyndale House Publishers today announced that it will launch its entirely revamped corporate Web site (www.tyndale.com) on Monday, February 1, 2010. With the virtual explosion of social networking communities available to consumers, Tyndale understood that a relatively static Web site featuring primarily one-way communication was not fully meeting the needs of its visitors. To satisfy the demand for a corporate Web site that would place a larger focus on harnessing external discussions and provide an ear for the voices of its customers, Tyndale felt it should enter into an interactive, multiple-platform dialogue. Development for the overhauled Web site began in June 2009 with the primary purpose of implementing an improved user experience.

“Tyndale’s role as a publisher has evolved from pushing content in a one-way conversation to a two-way conversation with our valued consumers,” said Debbie Johnson, Senior Advertising and Promotions Manager. “We’ve embraced the growing popularity of social media by cultivating a vibrant community that allows our authors, readers, and employees the ability to actively interact with each other.”

Many of Tyndale’s customers, authors, and retailers feature their own blogs, Web sites, social networking profiles, and other mediums that share interactions relating to Tyndale products. By continuing to present information without listening or reacting to these voices in a central forum, Tyndale was missing opportunities to showcase existing conversations. The new www.tyndale.com hopes to engage its consumers at a much more personal level.

Several of the new features of www.tyndale.com include:

  • Easier Navigation—The new Tyndale site takes a large departure from the look of the current site. Changes were made that allow much more content to be held on a page, while retaining a high level of organization.
  • Multimedia Content—It features video interviews, book trailers, audio podcasts, and a variety of other rich media content that Tyndale Web site users will have the ability to share on their Twitter, MySpace, and Facebook pages; via e-mail; and through a variety of other social networking outlets.
  • Product Reviews—It allows Tyndale to listen to its customers by encouraging product comments, hosting online book discussions, and highlighting book reviews from Tyndale’s existing community of bloggers.
  • Find Your Favorite Author on Twitter, Facebook, and Personal Blogs—By showcasing content from blog sites, Facebook pages, and Twitter feeds, Tyndale’s new Web site makes the communication tools of each consumer’s favorite author readily available.
  • Share Your Tyndale Story—It allows consumers the opportunity to share stories of lives that have been changed by Tyndale products.
  • Author Interview Calendar—It features an author interview calendar so that consumers may be notified when their favorite authors will be on national or local television or radio broadcasts.
  • Spanish Translation—Much of the text on the new site will also be available in Spanish.

 

Tyndale House Publishers was founded in 1962 by Dr. Kenneth N. Taylor as a means of publishing Living Letters and eventually The Living Bible. It is now one of the premier publishing houses in the industry. Tyndale products include numerous fiction and nonfiction New York Times best sellers. Tyndale House is substantially owned by Tyndale House Foundation. As a result, the company’s profits help underwrite the Foundation’s mission, which is to spread the Good News of Christ around the world. Tyndale also publishes The Holy Bible, New Living Translation (NLT). Tyndale House Publishers is located in Carol Stream, Illinois.

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C.S. Lewis Society Presents Signature in the Cell: DNA and the Evidence for Intelligent Design January 28 in Tampa
Event Features Live Debate Between Darwin and Design

WHAT: The debate between Darwin and design is coming to Tampa, Florida with a major one-night event, featuring some of the leading voices challenging Darwinian evolution.

Discovery Institute senior fellow and national radio personality Michael Medved will lead a discussion about the evidence for intelligent design and the challenges it proposes to modern evolutionary theory.

The C.S. Lewis Society is hosting the event, which is open to the general public. Tickets are $6 for students and $12 for adults. For more information and advanced ticket sales, call 727.376.6911 ext. 336 or visit www.bayword.com. Tickets can also be purchased online at http://signatureinthecell.eventbrite.com/.

WHO: Michael Medved will be joined by Signature in the Cell author Stephen C. Meyer; leading Darwin skeptic and author of The Deniable Darwin David Berlinski; and scientist, scholar and writer, Thomas Woodward, author of Darwin Strikes Back.

WHEN: The event takes place Thursday, January 28, 2010 from 7:00-9:30 p.m. Doors open at 6:00 p.m.
WHERE: The A La Carte Pavilion
4050 Dana Shores Drive
Tampa, FL 33634

Media contact:
Christy Wong, Publicist
Tyndale House Publishers
christywong@tyndale.com
630.784.5389

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What's your favorite?


Do you have a favorite Tyndale Christian romance novel? We’d like to hear about it!

Tell us what your favorite Tyndale Christian romance novel is and why by posting in the comments section of this blog, or if you don’t have a blog account we’ve provided a form at the bottom of this post.

Have more than one favorite? Post about as many books as you’d like and we’ll include them all!

We will post your story on the Tyndale website, and five of you will win a free copy of Catherine Palmer’s latest novel, The Courteos Cad.

THE COURTEOUS CAD
Catherine Palmer
List Price: $12.99
Binding: Softcover
Page Count: 400
Trim Size: 5 1/2 x 8 1/4
ISBN: 978-0-8423-7555-9
CPC Sub Category: Romance
Release Date: January 2010

On her tour of the English countryside, a chance encounter in the streets alerts Miss Prudence Watson to the inhumane working conditions at the worsted mill. She learns that the owner is William Sherbourne, a Royal Naval officer just returned from sea. Following in his wake is his reputation as a cad and a secret so ghastly he’ll do anything to protect it. Even worse, he’s handsome and charming and not at all the villain Prudence expected him to be.

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Is Beth Moore Coming to Your Town?

Beth Moore, internationally known Bible teacher and author, will be kicking off her book tour for So Long, Insecurity (February 2, 2010) on February 5 in Atlanta, with additional stops in Houston, Birmingham, and Nashville.

Book Tour Schedule*:

Atlanta Area:
Friday, February 5, 2010
BORDERS
11:00 a.m. to 1:00 p.m.
4475 Roswell Rd. Ave. E Cobb Marietta, GA 770-565-0947

Friday, February 5, 2010
BOOKS-A-MILLION
4:00 p.m to 6:00 p.m.
258 City Circle
Peachtree City, GA
770-632-1296

Houston Area:
Saturday, February 6, 2010
MARDEL STORE
9:30 a.m. to 11:00 a.m.
19650 Restaurant Row
Houston, TX
281-579-0505

Saturday, February 6, 2010
SAM’S CLUB
1:00 p.m. to 2:00 p.m.
19091 Interstate 45 South,
Shenandoah, TX
936-271-1732

Birmingham Area:
Wednesday, February 10, 2010
BOOKS-A-MILLION
11:30 a.m. to 1:00 p.m. 757 Brookwood Village Birmingham, AL
205-870-0213

Wednesday, February 10, 2010
COSTCO
2:00 p.m. to 4:00 p.m.
3650 Galleria Circle
Birmingham, AL
205-909-1036

Wednesday, February 10, 2010
FAMILY CHRISTIAN
5:30 p.m. to 7:30 p.m.
Colonial Promenade Fultondale
3471 Lowery Pkwy, Suite 115
Fultondale, AL
205-849-2250

Nashville Area:
Thursday, February 11, 2010
LIFEWAY CHRISTIAN
11:00 a.m. to 1:00 p.m.
Coolsprings Crossing
1725 Galleria Blvd.
Franklin, TN
615-771-9050

Thursday, February 11, 2010
BORDERS
2:30 p.m. to 4:30 p.m.
2501 West End Ave.
Nashville, TN
615-327-9656

*Beth Moore will only be signing copies of So Long, Insecurity.

In So Long, Insecurity, Moore seamlessly combines personal stories with stories of friends and readers, along with biblical verses and content, to provide a true tool for any woman wishing to overcome her insecurities.

Over the past decade, Beth Moore has become an internationally known and respected Bible teacher, teaching over 250,000 women annually in Living Proof Live Conferences and regularly sharing God’s Word with an interdenominational community at her church in Houston; teaching the Bible on the nationally syndicated Life Today with James Robison; and through her best-selling books and Living Proof radio program.

Living Proof Ministries was founded upon this verse: “For the word of God is living and active, sharper than any two-edged sword” (Hebrews 4:12). Living Proof is dedicated to biblical literacy and a commitment to guide believers to love and live on God’s Word. Learn more at http://www.lproof.org/.

Tyndale House Publishers was founded in 1962 by Dr. Kenneth N. Taylor as a means of publishing The Living Bible. Now one of the premier publishing houses in the industry, Tyndale products include numerous New York Times best sellers, including the popular Left Behind series. Tyndale House Publishers is substantially owned by Tyndale House Foundation. As a result, the company’s profits help underwrite the foundation’s mission, which is to spread the Good News of Christ around the world. Tyndale also publishes the Holy Bible, New Living Translation (NLT), and many other resources for church and family. Tyndale House is located in Carol Stream, Illinois, a western suburb of Chicago. Learn more at www.tyndale.com.

For media inquiries, please contact Vicky Lynch at 630-784-5341 or vickylynch@tyndale.com or Maggie Rowe at 630-784-5333 or maggierowe@tyndale.com.

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FREE Christmas Promotion from Tyndale!


Tyndale House Publishers would like to invite you to be a part of a special holiday offer. Christian recording artist and author of 101 Ways to Give This Christmas Away, Matthew West (http://matthewwest.com/), is offering a free download of the Christmas story from Luke read by the singer/songwriter himself. In fact, our goal is to reach 1 million total downloads. You can also download a free copy of the Gospel of John in the New Living Translation.

Just visit www.thechristofchristmas.com scroll to the bottom and click on “Download the Christmas Story”.

Some ways this download is being used:

- Family time listening experience (hot cocoa, fire place, Christmas cheer)
- Christmas E-cards (include a link to the download in your Christmas card this year)
- Posting the link in the comments sections of other blogs you read to spread the word
- Embed the audio file into your Facebook page or website so it plays automatically
- Spread the Gospel though Twitter
- Send the link through a text message or through your smart phone so you can download the file and play it all around town

Think you have a fun, interesting, or unique way that you’ve used the download? Want to share it with the world and in the process enter to win a Tyndale House January new release? Post your story in the comments section of this blog post , and we’ll draw 5 winners on Christmas Eve.

Here’s what you could win:

The Daniel Fast by Susan Gregory
Raising a Modern-Day Princess by Pam Farrel & Doreen Hanna
The Busy Couple’s Guide to Sharing the Work & the Joy by Kathy Peel
The Courteous Cad by Catherine Palmer
Blackout by Jason Elam & Steve Yohn

OR

Tyndale’s New : NLT Holy Bible Mosaic HC

Thank you for helping us reach a million people with the Gospel this year!

Spread the word!

Merry Christmas!

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Book Review: The Competitive Edge – How to Win Every Time You Compete

Published in: MassPsych Vol 52 No 2 Spring/Summer 2008

Reviewed by Michael Levy, Ph.D.

When I first decided to read this book by Dr. Jeffrey Brown (Tyndale House Publishers, 2007), I assumed that it was specifically geared to athletes to enable them to overcome blocks, and to help them compete more successfully and effectively. However, after reading The Competitive Edge, I discovered that this is not the only focus of the book. Rather, it is about dealing with competition in general, on or off the field, and living life with integrity. With so much competition in the business world and in all we do, the book is quite relevant to everyone, and while the book can be helpful to athletes and those who participate in sports, it is much broader in its scope.

Dr. Brown makes the point early on that competition, wanting to win, and dealing with not winning exists everywhere. Obviously, the first thing that comes to mind when thinking about this is in the sports arena. However, success and facing failure exists in all realms, whether this is getting a book or paper published, obtaining a job promotion, winning a business contract, or winning a sports event. While success is important (after all who doesn’t want to win and be successful?), a person’s character and integrity are equally, if not more, important. Dr. Brown makes the point that if people live life with integrity, they will feel like winners every time regardless of the actual and final outcome. And on the flipside, if people win, but in the process compromise their character, it’s doubtful that they will they feel like winners.

To help people develop the competitive edge, Dr. Brown offers seven guiding principles, which he elucidates in much detail in each of seven chapters. These guiding principles include the following: knowing the rules of the game; recognizing the right decision and making it; defining goals that reflect one’s values; rethinking winning; knowing the psychological pitfalls of competition; making friends with failure; and using time to one’s advantage. For each general strategy, Dr. Brown offers a wealth of knowledge, information, and examples that expand upon each principle to enable the reader to both better understand what each principle means and how to incorporate the strategy into their lives. Numerous examples are drawn from athletes involved in competitive sports, but scenarios from the business world are also included. However, regardless of where the examples stem, it is very clear how the strategies that are offered have applicability to everything that people do.

Dr. Brown in some ways redefines what winning is, and suggests that rather than being obsessed with and focused on the outcome, instead he instructs people to focus on the process. It is how “the game” is played that is most important, as opposed to whether one actually wins. Maintaining the competitive edge and feeling like a winner is all about living life with integrity. While this is a principle many of us has learned throughout our lives, Dr. Brown clearly spells this out and helps the reader to more fully appreciate this statement. A number of useful strategies are also offered to help people better deal with situations when the final outcome is not what one wanted. In particular, the chapters that highlight the guiding principles “Rethinking Winning” and “Making Friends with Failure” offer a number of useful strategies people can use to better cope with “failure”. Useful self-talk statements are offered, as well as creative ways to think about failure and what this truly means and as important, what it does not mean. Again, while much of this advice comes from Dr. Brown’s expertise in sports psychology, his suggestions have extreme relevance to situations we all face every day off of the field.

The book is very easy to read and it is one that could be turned back to for booster sessions when needed. Very appropriate for those who compete in sporting events and want to learn how better to cope with the competitiveness and deal with less desirable outcomes, this book would also be very useful for others who deal with competition in their lives. In addition, it could be useful for people who are struggling with perceived failure, who are down on themselves, and who could benefit from reading a self-help book to enable them to come to terms with such issues.

I am a highly competitive person, and while I am not struggling at the moment with the competitive environment we all live in or specifically with failure, the book gave me something to think about and reinforced things I know, but sometimes can forget or fail to consistently remember. Reading the book also reinforced the idea of how important it is to live life with integrity and how this is what truly makes a person a winner.

I do have one caveat: interspersed throughout the book are references to Christianity, numerous proverbs from the Bible, and the idea that living life with integrity and character makes one a good Christian and is what God wants. While persons of this religious faith could find this to be useful, supportive, and reinforcing, the reader who is not from this faith or who is irreligious could get turned off to such references. While one could certainly read and learn from the book and simply look past such ideology, I could see some people glance at the book, read this language, and put it down as it simply does not jive with their spiritual or religious orientation. Thus, if this book was going to be recommended to a client, I would suggest that this is mentioned and discussed up front. If this was not done, for people who are not Christian, they would likely wonder why the book was suggested to them and might think that it was a mistake to recommend the book specifically to them.

In summary, “The Competitive Edge” by Dr. Jeffrey Brown is a user-friendly, easy to read book that can help people to deal better with the competitive environment they live in and the inevitability of not always obtaining the outcomes that are desired. The book emphasizes the key point that living life with integrity is what is most important. Doing this gives people the competitive edge and enables them to feel like winners at all times. As competition is ubiquitous, most anyone can gain something from reading the book. However, the book would be particularly helpful to those who struggle with being in a competitive environment, as well as those who feel like they have failed and need to better cope with this.

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What's New in Tyndale PR

To help answer a question that several people are already asking, I decided to post the answer to explain further than 140 characters on Twitter will allow.

We now have a Tyndale Blog Network badge! You can copy the code to add the badge to your blog. Once you log in to the TBN, you will see the badge under the “home” tab. It will look like this:

When you click on the “Click here,” you’ll notice that nothing happens. I was wondering about this too when our web team made it for us. Basically when you hit “click here,” the code is automatically copied to your clipboard but it will look like nothing changes. If you paste (control + v) into any kind of place where you can write text (Word, email, etc.) the code will paste there. So after you click on “click here,” simply paste the code into your blog html. Hopefully that helps all you confused TBN members out there!

On another note, The Official Chuck Norris Fact Book by Chuck Norris himself is releasing next week! Follow @chuckfactbook on Twitter for the chance to win a copy of the book (we’ll be giving away several copies) and to get behind-the-scenes looks at Chuck’s media tour in November. Let’s get Chuck Norris trending all over Twitter!

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Chuck Norris Book Signing November 2

Actor and martial-arts icon Chuck Norris will be signing his new book, The Official Chuck Norris Fact Book: 101 of Chuck’s Favorite Facts and Stories (November 2009; Tyndale House Publishers), at Scripture Haven Bookstore in College Station, TX, from 7:00 p.m. – 9:00 p.m. on Monday, November 2. Chuck Norris Facts is a quirky, but extremely popular, Internet phenomenon that has entertained millions of fans from all over the globe. Now, for the first time ever, The Official Chuck Norris Fact Book gives fans not only Chuck’s favorite Facts but also stories behind the Facts and the code by which he lives his life.

Book signing information is as follows:

Monday, November 2, 2009
Scripture Haven Bookstore
7:00 p.m. – 9:00 p.m.
Post Oak Mall – 1500 Harvey Road
College Station, TX 77840-3769
(979) 764-1069

In addition to his acting career, Chuck Norris is also a martial-arts icon and a best-selling author of numerous books, including Black Belt Patriotism and the autobiographical Against All Odds: My Story. Norris’s nationally syndicated column appears in Human Events, Townhall, and WorldNetDaily, among other outlets. Chuck and his wife, Gena, continue to be involved in many charitable, Christian, and civic endeavors, including the Make-A-Wish Foundation. He has served as spokesperson for the U.S. Veterans Administration and is a Veteran Foundation’s Veteran of the Year Award recipient. In 2007, he was made an honorary member of the United States Marine Corps in recognition of his visits to troops in Iraq. Chuck and Gena Norris are also advocates for an elective Bible education course now offered in 475 public school districts in 38 states.

Arguably Chuck Norris’s greatest mission, however, is to raise the value and standards of young people through his Texas-based KICKSTART organization, founded in 1990. KICKSTART (www.kick-start.org) is a character-building, life-skills program whose fundamental purpose is to give our nation’s at-risk middle school students the tools to strengthen their self esteem. In addition to martial-arts training, KICKSTART provides young people with the core values and philosophies associated with leading a productive and healthy life. Mr. Norris hopes to expand the program nationwide. For more information on Chuck Norris and the KICKSTART program, go to www.chucknorris.com.

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